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2010-04-07

Bebo has been placed under the umbrella of AOL ventures in an attempt to give you that feeling


Bebo has been placed under the umbrella of AOL ventures in an attempt to give you that feeling Smiling, listening to music, hanging out with your dog, making sexy eyes with bebo this is possible but could soon be forced to find another outlet, even if, as AOL has announced it is trying to sell the social networking site.
And if there are no buyers? And bye-bye Bebo, bye-bye sexy eyes.
Things are not going very well on AOL, Bebo and the news makes it seem much in disarray. AOL bought the site just two years ago to 850 million U.S. dollars, the 'CEO Tim Armstrong, who has been at work since last April, pledged to support Bebo during his tour of 100 days average in June . "I think the Bebo team in general would benefit from being in an environment where they can focus exclusively on Bebo, and growing," he said then. We try to give them a kind of enclosure where they can live and grow into a reality and act as a start-up without being tied to a broader strategy that the company ".
Bebo has been placed under the umbrella of AOL ventures in an attempt to give you that feeling. But can a culture of business start-ups in a big company like AOL?
"The difficult decisions that are made are always about what is aligned to our strategy," said a spokesman for AOL Fast Company today. AOL is at a turning point, apparently there is no force in start-ups.
AOL also sent us a copy of a memorandum sent to AOL staff earlier today: "As we evaluate our portfolio of brands against our strategy, it is clear that social networking is an area of intense competition, and where the dimensions define the success. Bebo, unfortunately, is a business that is declining and, therefore, requires considerable investment in order to compete in the competitive space of social networking. AOL is unable at this time to finance and support in pursuing further Bebo a breakthrough in social networking.
AOL is seeking buyers for its ICQ instant-messenger service, and although there were contacts, AOL's representative claimed no comment on rumors ICQ.
It's all part of a strategy, AOL PR says, The strategy was set in May 2009 leverages the key strengths of scale and quality content, advertising premiums and consumer applications, positioning ourselves to the next phase of Internet growth.




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